The appetite for staycations remained strong in 2023 for independent family-owned UK coach holiday group Daish’s Holidays, with the firm witnessing increased growth in both annual turnover and coach travel to its 12 hotels.
Daish’s Holidays specialises in providing affordable UK coach and self-drive breaks to its collection of hotels across England and Wales and, of those groups choosing to travel by coach, the firm has carried 95,229 passengers across its dedicated fleet of 35 luxury coaches during the last year, with 44% of bookers travelling to and from the west and east Midlands.
Paul Harper, commercial director at Daish’s Holidays, said: “We have been delighted with the growth in business over the last year, and anticipate a strong year for coach tourism in 2024 following the high level of interest we have received for new year bookings and beyond.
“While the cost-of-living crisis continues to impact household budgets we recognise the importance to deliver affordable holidays and outstanding service to our loyal and growing customer base.
Daish’s Holidays is celebrating an anniversary in 2024
It will see the family run company’s 45th anniversary.The team say they are working on exciting plans for the next 12 months, including further investment to upgrade its coach fleet and the introduction of a new website.
Paul Harper added: “We have offered self-drive and coach trip breaks to our hotels for almost 45 years and have attained excellent customer loyalty, with many visitors returning to our hotels year after year. We offer a wide choice of accommodation at some of the UK’s best locations with great entertainment, all at affordable prices.”
“While the cost-of-living crisis continues to impact household budgets we recognise the importance to deliver affordable holidays and outstanding service to our loyal and growing customer base.”
Paul Harper, commercial director, Daish’s
Its locations vary from Torquay, Weymouth and Bournemouth, to Eastbourne, Blackpool and Scarborough. We visited the flagship site on the Isle of Wight to experience what awaits groups and you can read our verdict by clicking here.
Groups travelling to Daish’s hotels come in many shapes and sizes from smaller groups of 16 joining an existing Daish’s tour in one of its usual pick-up areas to whole hotel bookings.
Groups can travel to a Daish’s hotel using its fleet of coaches or by using their own coach, with discounts available for bookings of a certain size.
For more information go to www.daishs.com/groups.
